Nike
— Adapt Huarache 

Nike
— Adapt Huarache

Nike
— Adapt Huarache

Nike — Adapt Huarache

Client: Nike WHQ, Portland

Client: Nike WHQ, Portland

We’re super proud to support Nike once again and be a part of the campaign promoting a brand new model of Nike Adapt – new generation of technology-driven sports footwear.

We’re super proud to support Nike once again and be a part of the campaign promoting a brand new model of Nike Adapt – new generation of technology-driven sports footwear.

We’re super proud to support Nike once again and be a part of the campaign promoting a brand new model of Nike Adapt – new generation of technology-driven sports footwear.

We’re super proud to support Nike once again and be a part of the campaign promoting a brand new model of Nike Adapt – new generation of technology-driven sports footwear.

We’re super proud to support Nike once again and be a part of the campaign promoting a brand new model of Nike Adapt – new generation of technology-driven sports footwear.

AT_Nike_adapt_app

Nike Adapt is an innovative self-lacing system which, via a mobile app or using buttons located on the midsole, loosens or tightens cables around your foot. You can choose different modes or even create your own and set the one that fits you best at a particular moment. Our team was responsible for creating a concept and preparing a CG animation presenting the mechanism and shoes’ updated functions.

Nike Adapt is an innovative self-lacing system which, via a mobile app or using buttons located on the midsole, loosens or tightens cables around your foot. You can choose different modes or even create your own and set the one that fits you best at a particular moment.

Our team was responsible for creating a concept and preparing a CG animation presenting the mechanism and shoes’ updated functions.

Nike Adapt is an innovative self-lacing system which, via a mobile app or using buttons located on the midsole, loosens or tightens cables around your foot. You can choose different modes or even create your own and set the one that fits you best at a particular moment.

Our team was responsible for creating a concept and preparing a CG animation presenting the mechanism and shoes’ updated functions.

Nike Adapt is an innovative self-lacing system which, via a mobile app or using buttons located on the midsole, loosens or tightens cables around your foot. You can choose different modes or even create your own and set the one that fits you best at a particular moment.

Our team was responsible for creating a concept and preparing a CG animation presenting the mechanism and shoes’ updated functions.

Nike Adapt is an innovative self-lacing system which, via a mobile app or using buttons located on the midsole, loosens or tightens cables around your foot. You can choose different modes or even create your own and set the one that fits you best at a particular moment.

Our team was responsible for creating a concept and preparing a CG animation presenting the mechanism and shoes’ updated functions.


AT_Nike_adapt_img_01
AT_Nike_adapt_img_02
AT_Nike_adapt_img_03
AT_Nike_adapt_img_04
AT_Nike_adapt_img_05

Credits

Credits

Credits

Client: Nike WHQ, Portland

Senior Creative Director: Mike Wood
Design Director: Anders Svensson
Design Director: Ryan Noonan
Designer: Yi-Fan Lu
Senior Producer: Perry King

 

Production: Ars Thanea

Executive Creative Director: Peter Jaworowski
Art Directors: Bartek Kalinowski, Maciej Mizer
Studio Supervisor: Mikolaj Valencia
Producer: Karolina Sidorowicz
3D Lead Artist: Bartek Kalinowski
3D Artist: Bartek Kalinowski, Paweł Filip, Michal Serafin, Mateusz Bargiel, Piotr Wołoszyński, Bartek Dabkowski
Compositing: Łukasz Stolarski, Mateusz Bargiel, Katarzyna Strzelczyk

We would love to keep you updated

We would love to keep you updated

We would love to keep you updated

New York

225 Broadway, 40th Flr
New York, NY 10007, USA
+1 332 331 8730
newyork@arsthanea.com

Warsaw

ul. Wiertnicza 39A
02-952 Warsaw, Poland
+48 530 000 795
warsaw@arsthanea.com

Inquiries

Marta Krol
Head of Production
+48 530 000 795
marta.krol@arsthanea.com

© 2019 Ars Thanea (SYZYGY Group). All rights reserved. Privacy Policy

© 2018 Ars Thanea (SYZYGY Group).
All rights reserved. Legal Stuff.