Greenpeace
— Clean Air
Now

Greenpeace
— Clean Air
Now

Client: Ogilvy Hong Kong, Ogilvy Shanghai
Brand: Greenpeace

We joined forces with our friends from Ogilvy Hong Kong & Shanghai and helped Greenpeace in creating a series of images depicting the devastating results of burning fossil fuels.

We joined forces with our friends from Ogilvy Shanghai and helped Greenpeace in creating a series of images depicting the devastating results of burning fossil fuels.

We joined forces with our friends from Ogilvy Shanghai and helped Greenpeace in creating a series of images depicting the devastating results of burning fossil fuels.

We joined forces with our friends from Ogilvy Shanghai and helped Greenpeace in creating a series of images depicting the devastating results of burning fossil fuels.

AT_Greenpeace_IMG_01
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We can only change 2030 if we all demand a change in 2020.

That’s the main message that Greenpeace used in their latest campaign to encourage all of us, who care about the planet, to take action.


We were responsible for the retouch and making the top and bottom pictures look as authentic and real as possible to emphasize the message behind it.

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The aim was to draw attention to the topic of air pollution and make us aware that our actions have an enormous impact on the future.

#ClearAirNow

Awards

Clio Awards:

— Bronze (Art Direction)

Credits

Credits

Credits

Client: Greenpeace
Agency: Ogilvy Hong Kong, Ogilvy Shanghai

Senior Art Director: Lance Francisco
Art Buyer: Kelly Yang
Images: Getty Images

Production: Ars Thanea

Producer: Karolina Sidorowicz
Executive Creative Director: Peter Jaworowski
Digital Artist: Maciej Mizer

We would love to keep you updated

We would love to keep you updated

We would love to keep you updated

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+48 530 000 795
marta.krol@arsthanea.com

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