Colgate
— Smiling Fish

Colgate
— Smiling Fish

Colgate
— Smiling Fish

Client: Colgate
Agency:
RedFuse HongKong

Colgate is committed to finding a sustainable way to do business. With the new Smile for Good toothpaste being launched, the recyclable packaging technology is being rolled out across the world.

Colgate is committed to finding a sustainable way to do business. With the new Smile for Good toothpaste being launched, the recyclable packaging technology is being rolled out across the world. Our latest creative work in cooperation with Ogilvy Hong Kong and RedFuse Hong Kong is designed to show how the sustainable solution will do a benefit for the marine lives even when we finish using the product, and all sea creatures will smile.

Colgate is committed to finding a sustainable way to do business. With the new Smile for Good toothpaste being launched, the recyclable packaging technology is being rolled out across the world. Our latest creative work in cooperation with Ogilvy Hong Kong and RedFuse Hong Kong is designed to show how the sustainable solution will do a benefit for the marine lives even when we finish using the product, and all sea creatures will smile.

ArsThanea_Colgate_IMG_01
ArsThanea_Colgate_IMG_02
ArsThanea_Colgate_IMG_03

Our latest creative work in cooperation with Ogilvy Hong Kong and RedFuse Hong Kong is designed to show how the sustainable solution will do a benefit for the marine lives even when we finish using the product, and all sea creatures will smile.

Credits

Credits

Credits

Agency:  RedFuse HongKong

Chief Creative Officer APAC: Reed Collins
Executive Creative Director APAC: Kenny Choo
Executive Creative Director HK: John Koay
Executive Creative Director HK: Matthew Nisbet
Creative Director HK: Richard Sorensen
Senior Art Director HK: Soenar Jayadi Santoso

Production: Ars Thanea

Executive Creative Director: Peter Jaworowski
Art Director: Tomasz Chrabołowski
Digital Artist: Tomasz Chrabołowski, Piotr Frączkowski
Concept Artist: Michał Urbański
Producer: Magdalena Grzesz

We would love to keep you updated

We would love to keep you updated

We would love to keep you updated

New York

41 Flatbush Avenue
Brooklyn, New York 11217, USA

+1 332 331 8730
newyork@arsthanea.com

Warsaw

ul. Dziekońskiego 3 (Building B2, 4th floor)
00-728 Warsaw, Poland
+48 530 000 795
warsaw@arsthanea.com

Inquiries

Marta Krol
Head of Production
+48 530 000 795
marta.krol@arsthanea.com

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