Huawei TECH4ALL
— A Million Dreams

Huawei TECH4ALL
— A Million Dreams

Huawei TECH4ALL
— A Million Dreams

Client: Huawei
Agency: WPP Team Huawei
Directors: Mab & Becho

Together with our colleagues from WPP Team Huawei and Argentinian director’s duo Mab & Becho we have created a heart-warming and meaningful video for Huawei, clearly proving that technology can develop a better future for all.

TECH4ALL is a digital inclusion initiative supported by the Chinese technology company Huawei, which approached us to help them present how technology significantly improves the quality of life in four particular fields: education, health, environment, and development.

Together with our colleagues from WPP Team Huawei and Argentinian director’s duo Mab & Becho we have created a heart-warming and meaningful video for Huawei, clearly proving that technology can develop a better future for all.

TECH4ALL is a digital inclusion initiative supported by the Chinese technology company Huawei, which approached us to help them present how technology significantly improves the quality of life in four particular fields: education, health, environment, and development.

Together with our colleagues from WPP Team Huawei and Argentinian director’s duo Mab & Becho we have created a heart-warming and meaningful video for Huawei, clearly proving that technology can develop a better future for all.

TECH4ALL is a digital inclusion initiative supported by the Chinese technology company Huawei, which approached us to help them present how technology significantly improves the quality of life in four particular fields: education, health, environment, and development.

Together with our colleagues from WPP Team Huawei and Argentinian director’s duo Mab & Becho we have created a heart-warming and meaningful video for Huawei, clearly proving that technology can develop a better future for all.

TECH4ALL is a digital inclusion initiative supported by the Chinese technology company Huawei, which approached us to help them present how technology significantly improves the quality of life in four particular fields: education, health, environment, and development.

The carefully crafted story presents a hand-made world that works like clockwork. Our guide is a tiny robot, who visits far-off places and allows us to witness how a great change can be made through new technologies.

The carefully crafted story presents a hand-made world that works like clockwork. Our guide is a tiny robot, who visits far-off places and allows us to witness how a great change can be made through new technologies.

The main hero, a metaphor for technology, takes us to an African Savannah, a hospital, a rainforest, and a remote little village and transmutes people’s life: provides kids with new digital skills, improves the standard of health care, protects the environment, drives balanced development. Simply makes the world a better place.

The main hero, a metaphor for technology, takes us to an African Savannah, a hospital, a rainforest, and a remote little village and transmutes people’s life: provides kids with new digital skills, improves the standard of health care, protects the environment, drives balanced development. Simply makes the world a better place.

Mechanisms, charming visuals, puppet-like human characters, and smooth camera movements captured in a 3D globe created by our team gave a real movie-like feeling and brought this thought-provoking story to life.

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Assets

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Awards

ADC — Art Directors Club:

— Silver (Animation / Direction),
— Silver (Animation for Publishing),

— Shortlist (Animation for Mobile/Online Media – Online-Film)
— Shortlist (Animation for Publishing)
— Shortlist (Animation Craft)
— Shortlist (Animation Craft – Character Development)

The One Show:

— Shortlist (Moving Image Craft)


Spotlight Festival:

— Silver (Animation),

Credits

Credits

Credits

Credits

Client: Huawei

Agency: WPP Team Huawei

Script: Peter Strauss
Art Direction: Sergej Chursyn
Producer:Tanja Frohwerk


Directors: Can Can Club - Mab & Becho 
(Mariano Bergara, Becho Lo Bianco)

Client: Huawei
Agency: WPP Team Huawei
Directors: Can Can Club - Mab & Becho
(Mariano Bergara, Becho Lo Bianco)

Design & Animation: Ars Thanea

Executive Creative Director: Peter Jaworowski
Studio Supervisor: Mikołaj Valencia
CG Lead: Bartłomiej Kalinowski
Art Director: Maciej Mizer

Animation Lead: Bartłomiej Kalinowski
Animation and Layout: Katarzyna Strzelczyk, Bartek Kalinowski, Krzysztof Marcinowski, Maciej Wojtkiewicz, Wojtek Jakubowski, Bartłomiej Dąbkowski, Mesrop Hovhannisyan, Rok Predin, Piotr Wołoszyński
Rigging: Krzysztof Marcinowski
Look Development: Rafał Woźniak
Lighting & Rendering: Rafał Woźniak, Paweł Filip, Sebastian Marek, Bartłomiej Dąbkowski, Mateusz Bargiel
Textures:
Rafał Woźniak, Sebastian Marek, Paweł Filip
3D Modelers: Sebastian Marek, Tomasz Dabert, Rafał Woźniak, Paweł Filip, Radosław Brzozowski, Mateusz Bargiel
Concept Artists: Michał Urbański, Marcin Warzecha
Storyboard Artist: Martin Santos
Compositing: Bartosz Lis

Color Grading: Maciej Mizer


Producer: Agnieszka Koterba, Marta Król
Production Coordinator: Katarzyna Pawłowska
Creative Development and Director Assistant: Dominique Barbouth
Sound Studio  Executive Producer: Marc Algranti
Sound Studio Producer: John "Scrapper" Sneider
Sound Arranger: Aaron Mirman-Heslin

 

Design & Animation: Ars Thanea

Executive Creative Director: Peter Jaworowski
Studio Supervisor: Mikołaj Valencia
CG Lead: Bartłomiej Kalinowski
Art Director: Maciej Mizer


Animation Lead: Bartłomiej Kalinowski
Animation and Layout: Katarzyna Strzelczyk, Bartek Kalinowski, Krzysztof Marcinkowski, Maciej Wojtkiewicz, Wojtek Jakubowski, Bartłomiej Dąbkowski, Mesrop Hovhannisyan, Rok Predin, Piotr Wołoszyński
Rigging: Krzysztof Marcinkowski
Look Development: Rafał Woźniak
Lighting & Rendering: Rafał Woźniak, Paweł Filip, Sebastian Marek, Bartłomiej Dąbkowski, Mateusz Bargiel
3D Modelers: Sebastian Marek, Tomasz Dabert, Rafał Woźniak, Paweł Filip, Radosław Brzozowski, Mateusz Bargiel
Compositing: Bartosz Lis
Color Grading: Maciej Mizer
Concept Artists: Michał Urbański, Marcin Warzecha
Storyboard Artist: Martin Santos


Producer: Agnieszka Koterba, Marta Król
Production Coordinator: Katarzyna Pawłowska
Creative Development and Director Assistant: Dominique Barbouth
Sound Studio  Executive Producer: Marc Algranti
Sound Studio Producer: John "Scrapper" Sneider
Sound Arranger: Aaron Mirman-Heslin

 

We would love to keep you updated

We would love to keep you updated

We would love to keep you updated

New York

41 Flatbush Avenue
Brooklyn, New York 11217, USA

+1 332 331 8730
newyork@arsthanea.com

Warsaw

ul. Dziekońskiego 3 (Building B2, 4th floor)
00-728 Warsaw, Poland
+48 530 000 795
warsaw@arsthanea.com

Inquiries

Marta Krol
Head of Production
+48 530 000 795
marta.krol@arsthanea.com

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All rights reserved. Legal Stuff.