GE
— Oil & Gas

GE — Oil & Gas

GE
— Oil & Gas

Client: Procontra
Brand: GE


Client: Procontra
Brand: GE

Client: Procontra
Brand: GE

Old time GE Oil & Gas employees as heroes in a beautiful HR campaign crafted together with Procontra from Norway.

Old time GE Oil & Gas employees as heroes in a beautiful HR campaign crafted together with Procontra from Norway.

Old time GE Oil & Gas employees as heroes in a beautiful HR campaign crafted together with Procontra from Norway.

Old time GE Oil & Gas employees as a campaign hero for beautiful HR campaign crafted together with Procontra from Norway.

Old time GE Oil & Gas employees as heroes in a beautiful HR campaign crafted together with Procontra from Norway.

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Based on the style from our previous campaign for General Electric China - Today's Future we received a brief from Procontra to create a series of five key visuals for new GE's Oil & Gas HR campaign. We wanted to portrait longtime employees as heroes for different specialties/ equipment.

To make it happen we started with the traditional painting of all people based on their actual photos and pencil sketches of the backgrounds. Once done we moved on to digital art and digital painting phase to add a beautiful touch and modern look to the whole campaign.

Based on the style from our previous campaign for General Electric China - Today's Future we received a brief from Procontra to create a series of five key visuals for new GE's Oil & Gas HR campaign. We wanted to portrait longtime employees as heroes for different specialties/ equipment.

To make it happen we started with the traditional painting of all people based on their actual photos and pencil sketches of the backgrounds. Once done we moved on to digital art and digital painting phase to add a beautiful touch and modern look to the whole campaign.

Based on the style from our previous campaign for General Electric China - Today's Future we received a brief from Procontra to create a series of five key visuals for new GE's Oil & Gas HR campaign. We wanted to portrait longtime employees as heroes for different specialties/ equipment.

To make it happen we started with the traditional painting of all people based on their actual photos and pencil sketches of the backgrounds. Once done we moved on to digital art and digital painting phase to add a beautiful touch and modern look to the whole campaign.

Based on the style from our previous campaign for General Electric China - Today's Future we received a brief from Procontra to create a series of five key visuals for new GE's Oil & Gas HR campaign. We wanted to portrait longtime employees as heroes for different specialties/ equipment.

To make it happen we started with the traditional painting of all people based on their actual photos and pencil sketches of the backgrounds. Once done we moved on to digital art and digital painting phase to add a beautiful touch and modern look to the whole campaign.

Based on the style from our previous campaign for General Electric China - Today's Future we received a brief from Procontra to create a series of five key visuals for new GE's Oil & Gas HR campaign. We wanted to portrait longtime employees as heroes for different specialties/ equipment.

To make it happen we started with the traditional painting of all people based on their actual photos and pencil sketches of the backgrounds. Once done we moved on to digital art and digital painting phase to add a beautiful touch and modern look to the whole campaign.

Credits

Credits

Credits

Production: Ars Thanea

Executive Creative Director:
Peter Jaworowski
Production Director: Marcin Molski
Digital Painter: Mikolaj Piszczako
Lead Digital Artist: Karol Klonowski
Digital Artists: Marcin Kowalski, Lukasz Wiktorzak
Producer: Joanna Bak

Executive Creative Director: Peter Jaworowski
Production Director: Marcin Molski
Digital Painter: Mikolaj Piszczako
Lead Digital Artist: Karol Klonowski
Digital Artists: Marcin Kowalski, Lukasz Wiktorzak
Producer: Joanna Bak

We would love to keep you updated

We would love to keep you updated

We would love to keep you updated

New York

225 Broadway, 40th Flr
New York, NY 10007, USA
+1 332 331 8730
newyork@arsthanea.com

Warsaw

ul. Wiertnicza 39A
02-952 Warsaw, Poland
+48 530 000 795
warsaw@arsthanea.com

Inquiries

Marta Krol
Head of Production
+48 530 000 795
marta.krol@arsthanea.com

© 2019 Ars Thanea (SYZYGY Group). All rights reserved. Privacy Policy

© 2018 Ars Thanea (SYZYGY Group).
All rights reserved. Legal Stuff.